It’s a family matter as Gigi and Bella Hadid get together for the first time for a Versace campaign. Starring in the Italian high-end brand’s Spring/Summer 2022 Campaign. The Hadid sisters are joined by none other than Versace’s Creative Head, Donatella Versace, herself. Shot in a studio setting, by the highly praised fashion photographer duo Mert & Marcus. The Hadid sisters, both patrons at Versace, are seen in both black and white and colorful images. Posing in latex dress, with hair done in wavy braids, and the La Medusa bags taking the limelight.
Gigi and Bella hug for the snaps, while also showing off the signature Versace safety pins and gold hardware details. Putting skin and their lithe torsos on show, the sister’s show off their close bond, and their relation with the designer too. Which is the core concept of the campaign? Columbian singer Maluma has also made a cameo in the campaign. And will be the star of Versace’s menswear campaign for the season.